Loading...

Blog

Meet Your Competition

Posted March 20th 2017 by Castlight Health

When it comes to communications, wasn’t technology supposed to make our lives easier?

Well, it turns out that reaching your employees is harder than ever! Your communications are not getting through because they’re competing with more than 280 messages every day. The emails, meetings, calls, texts, tweets, posts and YOU are all competing for that precious slice of employee attention.

To add more fuel to the fire, your benefit offerings aren’t getting any easier to understand. Thank our elaborate healthcare system and all the tweaks you need to make to work around it with a fixed budget. You’re trying to make benefits simpler and provide more all while the real world is getting more complex.

It seems unfair, doesn’t it?

Yes, technology can help. But getting your employees to learn about their benefits, let alone pay attention, isn’t just an email exercise that you throw into the wind. You need a marketing strategy to go with it so that you can drive real engagement with benefits. It’s a journey and mentality that many leading employers are now adopting.

Get started by meeting your competition…

More Great Blog Content

Vicki Ryan

Inside Castlight

Join Castlight Health: One Team On A Mission Making Things Happen

At Castlight Health, our culture means everything. Not only does it define who we are, but it  prioritizes our path and drives us to succeed. One TeamOur people are everything. It’s obvious, but without them, we don’t have a company and we can’t deliver on our promise to improve healthcare and wellbeing for millions of… Read more >

Posted July 10th 2017 by Vicki Ryan

Castlight Health

Stories

Interview with Kurbo Health: Fun, Engaging Benefits for the Whole Family

Quality health benefits programs are designed to promote healthy behaviors and lifestyles among your employees, while controlling healthcare costs for both employer and employees. But, neither of these aims should stop with your employee population. The most successful health benefits programs should connect and engage with employees’ families, helping them to improve their health and… Read more >

Posted June 15th 2017 by Castlight Health