Back

How NAPEBT drives high engagement and satisfaction

Discover how Northern Arizona Public Employers Benefit Trust (NAPEBT)—a public-sector health benefits cooperative representing more than 4,800 local public employees—got a smarter, more unified approach to delivering high-value care and engaging their diverse population across multiple agencies and districts.

Download Case Study
How NAPEBT drives high engagement and satisfaction

Problem

Spanning multiple counties, NAPEBT’s dispersed member population lacked a unified, reliable source for high-quality care. This fragmentation made it challenging to deliver a consistent experience and effectively engage employees in preventive care.

Goals

They wanted a partner who could:

  • Offer personalized, high-quality, comprehensive care through locally embedded providers.
  • Deliver a reliable digital experience that integrated incentives, tools, and communication all on one app.
  • Help them stay on the leading edge of modern benefit offerings, from GLP-1 support to mental health services.

Solution

Since 2015, NAPEBT has partnered with Vera Whole Health—part of apree’s family of brands along with Castlight Health—to launch a local Vera Care Center in Flagstaff, Arizona. At this care center, NAPEBT employees receive high-quality, low-cost care from reputable primary care providers already rooted in the Flagstaff community. From primary care and coaching to physical therapy and behavioral health, the care center offers a wide range of services—alongside specialized programs in diabetes education, nutrition, and weight management.   NAPEBT set out to make its healthcare benefits even more accessible to its workforce because of the success of the care center. In 2024, Castlight was introduce to help members find the right care and benefits at the right time. Making benefits navigation seamless, the app provides easy and convenient access to important benefits, wellness and Vera Care Center information all in one place. When combined with coordinated in-person primary care delivery via the care center, NAPEBT and Castlight were able to close care gaps, increase preventive care usage, and promote notable member engagement.

Results

  • 38%

    of members completed a primary care visit within the first year of launch

  • 28%

    increased in overall engagement post-app launch

  • 7

    HEDIS metrics at or above 75th percentile

"The results have been outstanding. The app has enhanced communication and messaging, expanded engagement opportunities, and enabled dependents to participate at a higher level while preserving the unique, long-treasured aspect of our wellness program."

NAPEBT Chair Deputy County Manager, Coconino County Arizona

Ready to get started?

Let’s optimize your benefits.